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Executive Program in Arts & Culture Strategy

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The Chief Executive Program

University of Michigan
Ross School of Business

May 3-7, 2015
Ann Arbor, MI
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Salzburg Global Forum for
Young Cultural Leaders

Program Curriculum

The Salzburg Global Forum for Young Cultural Leaders will include morning plenary sessions focusing on overarching issues confronting arts organizations worldwide, followed by a plenary discussion and break out groups during which all participants can pose questions and share additional insights from their professional experiences and their specific areas of expertise. Topics will include:

  • The Role of Arts Organizations in Society and their Place in the Community
  • The Creation and the Communication of Value

In the afternoons, there will be a series of plenary sessions focusing on practical training in critical leadership skills. An expert in each respective competency will provide framing comments and lead the group in a discussion of relevant concepts and frameworks in each area that will include group and individual exercises offering intensive practical skills training. Topics will include:

  • Change Management
  • Innovation
  • Team Building and Communication

In the evenings, there will be time for group meetings by regions and artistic disciplines, informal presentations and fireside discussions. The final day of the seminar will be a wrap-up day allowing the group as a whole to reflect on lessons learned and propose next steps and actions to be taken.

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The complex issues involved in leading a cultural nonprofit today can challenge even the most skilled management team. Using our first-hand experience in the arts and working with faculty from leading business and graduate schools, we deliver executive-level programs that help you find new opportunities, manage your resources and lead your organization toward its mission.


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