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How does the increasing focus on community identity affect arts organizations?

Kathy Keele, CEO of the Australia Council for the Arts, talks about the effects of increased localism on Australian arts organizations.

What are the effects of globalization on the arts in Australia?

Kathy Keele, CEO of the Australia Council for the Arts, discusses her views on how Australian arts organizations deal with globalization.

What are the three most interesting trends in the arts and culture field?

Sally Sterling, an executive search consultant within Spencer Stuart, discusses trends in arts organizations.

A new way to measure word-of-mouth marketing – McKinsey Quarterly – Marketing – Strategy

Assessing its impact as well as its volume will help organizations take better advantage of ‘buzz.’

Monitor: The net generation, unplugged | The Economist

An interesting article challenging the oft-received wisdom that millenials/gen y need to learn in a fundamentally different manner than their predecessors: “…there may be ‘as much variation within the digital native generation as between the generations.’ ”

The Outside-In Approach to Customer Service — HBS Working Knowledge

An interesting Q&A in which Harvard Business School Professor Ranjay Gulati describes how companies can evolve through four levels to become more customer-centric.

How can we broker relationships between people and the arts?

Diane Ragsdale warns that attracting and retaining new audiences may require arts organizations to stop “selling excellence” and start brokering relationships between people and art.

How do we build a slow arts movement?

Diane Ragsdale compares the issues facing the arts with those that faced the restaurant industry, sparking the Slow Food movement. She suggests that an answer to the mounting challenges for arts organizations might be to start a Slow Arts movement.

What elements of the slow food movement are relevant to arts organizations?

Diane Ragsdale compares the issues facing the arts with those that faced the restaurant industry, sparking the Slow Food movement. She suggests that an answer to the mounting challenges for arts organizations might be to start a Slow Arts movement.

What is a slow arts movement?

Diane Ragsdale compares the issues facing the arts with those that faced the restaurant industry, sparking the Slow Food movement. She suggests that an answer to the mounting challenges for arts organizations might be to start a Slow Arts movement.

The Normal Approach

In his article for the October 27, 2009 issue of Gig Magazine, former NAS Vice President, Jim Rosenberg, suggests that reaching a desired audience requires leaders to focus on the desired customer and work backward to the right artistic work, venue, timing, pricing, etc.

NAS and the Getty Leadership Institute: Cultural Organizations and Changing Leisure Trends

In May 2007, the Getty Leadership Institute and National Arts Strategies brought together leaders from…