You’ve got a great idea for a project. You’ve used the toolkits and worked with members of our Creative Community to refine your design. Now it’s time to work on your pitch! How you describe your project and the value it creates in communities is very important. In this toolkit, we look at what makes a great pitch, pitfalls to avoid and how to adjust the pitch for different audiences.
Dr. Gary Vikan, former Director of The Walters Art Museum, discusses how neuroscience, evolutionary biology and the cave paintings in Lascaux might point to the fact that aesthetics is “hard-wired into our heads.”
Dr. Gary Vikan, former Director of The Walters Art Museum, talks about the dangers of using economic impact as argument for the arts, the importance of articulating the intrinsic nature of the art experience and how neuroscience might unlock the mystery of that experience.
Mary Lou Aleskie, Executive Director of the International Festival of Arts & Ideas, suggest that we should talk about art and culture as a gateway for learning, for empathy building and for civic engagement.
The London Olympics present enormous opportunities – as well as some challenges – for local youths. Steve Moffitt, CEO of A New Direction in London, describes how he and his team have worked to localize and truly global event.