When a multi-year infrastructure project threatened to disrupt businesses and cut off neighborhoods along a six-mile stretch of St. Paul and Minneapolis, Minnesota, the team at Springboard for the Arts saw a transformational opportunity. Their response was Irrigate, a creative placemaking initiative that mobilizes local artists to collaborate with businesses, organizations and community groups to “change the landscape of the corridor with color, art, surprise, creativity and fun.”
Mikel Ellcessor, general manager of WDET, Detroit, warns that social media can give us a false sense of connection. He also gives a suggestion for how to make meaningful connections in one’s community.
Terence McFarland, LA Stage Alliance’s CEO, has united a broad community in the search for understanding of the region’s audiences through a project called Arts Census. He and his team have broadening their service to welcome all arts disciplines. They are living their mission “to empower artists and engage audiences.”
J. Mikel Ellcessor, general manager of WDET, Detroit, looks at how finding new audiences forces cultural institutions to rethink how they create their content — who is involved, what is the subject and tone.